News and Articles on Cashmere and Sustainable Fashion

Respecting what surrounds us, nature, water, our animal friends, is crazy but for us it has become a duty, towards us and above all the generations to come.
We resell a top quality product "while maintaining our recycling and sustainability policy"

Also this year we are planning our productions for the next winter that will come "2022/2023".

We have introduced a whole new line of products on 12/14 gauge, thin, soft, excellent for all occasions. 
We managed to create a light cashmere "always from recycled fibers". It was really hard to get this kind of result.
For us, they have been years of research, tests on trials, in-depth studies on the matter to give a product of the highest level "while maintaining our recycling and sustainability policy"

The name of the project used by DiffusioneStock, for the pure regenerated Cashmere.

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In our own small way, we are convinced that when you start doing something,
you can say that one day you will complete it ..............

In addition, we are convinced that we can all together
improve the future of our young people!

We not only love eco-sustainability but we live it and offer it.
We have managed to transform our passion into our work.
We want to offer a truly special shopping experience.
We want to make people aware of more responsible and sustainable purchases

Our cashmere born with respect for the environment, animals and people who compose it.
Ours is a lifestyle proposal, a gesture of love for ourselves and for all the living beings in the world that surround us.
Preserving the environment in which we live is our duty!
The challenges our planet is facing are unprecedented challenges, which is why we continue to promote our form of sustainability.

Eco-Frendly
Animal Free
Reduce - Reuse - Recycle

For the regeneration of cashmere fiber garments we collaborate with some companies in Italy, which for years have been dealing with giving new life to these garments.

This allows us to give individuals the opportunity to contribute to a circular economy project. In fact, we take care of recovering the garments that would be thrown in general waste, to ensure that they are transformed into a regenerated product.

Let's try to understand better in terms that everyone can understand what "sustainability" of a product really means.

Sustainability is a very specific way of producing, so that our environment can sustain.

Unfortunately for us our environment is truly in crisis. The more poor quality things we produce, the more we will need to reproduce other products. We must be aware that we have entered a vicious circle, which is not good for our environment.

So, what are the fundamental steps to ensure that the environmental crisis of our planet is not increased yet?

Here are simple steps:

• it is necessary to produce quality products, to ensure that they have a longer life.
• you have to take advantage of all the products already present and recycle them.
• you need to use more natural products, yes because nature produces everything you need without polluting.

So, if a company recycles raw materials or recycles products of natural origin, well we are facing a sustainable company.

Hence our choice, to use "100% recycled cashmere" raw materials to create splendid productions, or to regenerate "100% Cashmere" products.

We wanted to use products that were sustainable and of high quality.
We wanted to create garments that last over time, that make the wearer feel good.
For this reason we have decided to use only regenerated products.
All our products come from the regeneration process, which takes place from the collection and selection of old garments, which are transformed into new resources.
Our products are mainly old 100% cashmere sweaters from which soft 100% cashmere sweaters are reborn.

We can guarantee maximum transparency of the regeneration process. The partner companies "our suppliers" are spinning mills and weaving mills that deal with sorting and sanitizing the garments and then regenerating and transforming them.

Our suppliers are in possession of certifications such as "GRS Global Recycle Standard"
The Global Recycle Standard is promoted by Textile Exchange, one of the most important international non-profit organizations for responsible and sustainable development in the textile sector. The standard recognizes the importance of recycling for the growth of a sustainable production and consumption model, with the aim of promoting the reduction of resource consumption (virgin raw materials, water and energy) and increasing the quality of recycled products.

The GRS provides for the release of an environmental declaration verified by a third party that ensures the content of recycled materials of their products, both intermediate and finished, the maintenance of traceability throughout the entire production process, restrictions on the use of chemicals and compliance with environmental and social criteria in all phases of the production chain from the recycling of materials, to the subsequent manufacturing phases, up to the labeling of the finished product. The phases that are not included in the certification are waste collection, sorting, selection and grouping. Products and manufacturing activities can be certified according to the GRS.

Recycled cashmere is produced from textile waste, which is frayed and reduced back to the fiber state. This is then spun again. The recycling of cashmere is therefore a mechanical process, it reduces water consumption to almost 0, which is instead necessary for virgin cashmere fiber. Even for the coloring, recycled cashmere takes place by color division, water resources are almost always not used again. In fact, the scraps are selected by color before undergoing the whole process, in other cases, but really in very few cases, instead the cashmere is yarn dyed. The disadvantages? One in particular. Compared to virgin cashmere fiber, the recycled one is shorter, so it must be strengthened with a minimum percentage of natural cashmere or similar virgin cashmere fibers to make it resistant.